Topeka ? A Texas vacation company has become the first business sued under Kansas’ “no-call” telemarketing law.

Atty. Gen. Phill Kline said Wednesday that the lawsuit, filed in Shawnee County District Court, alleges that Grand Vacations International of Dallas made numerous unsolicited telephone calls to Kansans who had placed their phone numbers on the state’s no-call list.

“This action sends a clear message to those wishing to do business in this state that if they choose to violate our laws, they will pay,” Kline said in a statement.

The lawsuit seeks more than $75,000 in damages and fees and a judge’s declaration that the company uses unconscionable business practices in violation of the Kansas Consumer Protection Act.

Kansas’ no-call law was adopted last year and took effect Nov. 1. The no-call list is updated every three months and administered by a private company, GovConnect Inc. of Denver and New York, under contract with the attorney general’s office.

Kline’s office expects to have collected $100,000 by the end of March from companies paying fines to settle alleged violations, spokesman Whitney Watson said.

Those companies include Bankers Life and Casualty of Chicago, $15,000; Grandvista Vacations of Branson, Mo., $10,000; and Seniors First Insurance of Dallas, $3,000.

The law permits unsolicited calls to listed phones from pollsters, charitable and political organizations and companies with whom a consumer has had a business relationship within the previous three years.

Nearly 500,000 phone numbers have been placed on the list. The next deadline for adding a number is Monday, for a list to be published April 1 and enforceable May 1.