Augmented reality is the new "It Girl" of social technology. It can be a weird concept to grasp until you see it in action. In a nutshell, augmented reality merges a real-world environment with a digital environment, creating an augmented life experience. Hallmark is using augmented reality ...

http://worldonline.media.clients.ellingtoncms.com/img/blogs/entry_img/2010/Feb/05/WCsocialmediaseries.jpg There is no doubt that real estate is an industry well-suited for social media. Facebook has 37.7 million users ages 35-64 (Nielsen Online) and 47% of YouTube users have an annual ...

February 5 is National Wear Red Day - a campaign to raise awareness for heart disease. Since heart disease is the cause of one in three female deaths in America, we want you to share your stories by entering our #KSGoRed Photo Contest on our social networks. We're asking you to submit a ...

There’s so much happening in the World Company social media department right now, I want to share a few updates on our department's projects. We’re busy working on April’s Free State Social conference, and we've added another great speaker to our lineup. Scott Raymond is co-founder ...

The World Company has a number of accounts on Facebook, Twitter and other social networks. We encourage active use of these accounts by our staff, and encourage our readers to use the accounts to connect with us both on a business and personal level.  We have compiled this directory so you can ...

A few years ago Forrester researchers Charlene Li and Josh Bernoff created the Social Technographics Ladder - a system that revolutionized how we look at behavior and interaction in social media by placing users into overlapping categories. Each ladder rung defined a specific set of behaviors, ...