Archive for Friday, November 27, 2009

Students to market heritage area

November 27, 2009


Kansas University students are scheduled to present their ideas for new marketing plans for the Freedom’s Frontier National Heritage Area next month.

The presentations mark the culmination of a semester of work by more than 30 students, divided into five groups.

The students are enrolled in a Strategic Campaigns class taught by David Guth, associate professor of journalism.

The students will present their plans to raise residents’ and visitors’ awareness of the Freedom’s Frontier National Heritage Area at 6:45 p.m. Dec. 8 in the Big 12 Room of the Kansas Union.

The Freedom’s Frontier National Heritage Area consists of 41 counties in western Missouri and eastern Kansas, including Lawrence, is an effort to steward the cultural landscape and stories about the struggle over freedom on the frontier.

The area has its headquarters in Lawrence.


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