Social Media Blog

Watch party update

Last week, we talked a little about the maiden voyage of the new [KU Alumni Association][1] and [KUsports.com][2] mobile watch party. Now that we've got our first watch party under our belt, we wanted to share a few of the results of the night's festivities. The simplest metrics of the night ...

World Company 2010 social media statistics

When I started working at the World Company in late 2009, we were just beginning to formally organize our social media presence in both news and advertising. One thing we didn't have was a benchmark for longterm growth. So starting on Jan. 1, 2010, I began keeping weekly statistics in a ...

Another meaning to ‘away game’

No matter where we travel or move off to in the course of our lives, regardless of how far we roam, there's one thing that most of us keep near: a love for our local team. And when "back home" for you means the place where they invented basketball, that's probably even more true than for most. ...

Tweeting a little holiday spirit

Since we're still knee-deep in that festive week between Christmas and New Year's - and because the top-10 lists of 2010 social media wins and fails keep rolling in - here's one social media story to bring a smile. While us Lawrence folks have been enjoying a mostly pleasant winter so far, ...

Happy holidays, new media-style

If you're settling in right now for a long holiday weekend, chances are you're probably also catching up on errands, checking a few things off your to-do list or sorting through the unopened mail that tends to accumulate at this time of the year. Check that stack, though - are there fewer ...

Del.icio.us goes stale; what next for social bookmarks?

*Update: A day after the fact, Delicious did [issue a release][1] acknowledging the separation from Yahoo! and stating "there is a ideal home for Delicious outside of the company."* Social bookmarking service Del.icio.us - or, since the summer of 2008, plain old [delicious.com][2] - is ...