Lehman tries to placate investors

? Lehman Brothers put itself on the block Wednesday as part of a last-ditch effort to rescue the investment bank from bad bets on real estate-related holdings that have already laid low other storied Wall Street firms.

The 158-year-old company’s chief executive Dick Fuld, known as “the gorilla” for his bloody-minded approach to investment banking, outlined a plan to sell off Lehman’s well-respected investment management unit and spin off its commercial real estate assets after it reported an almost

$4 billion third-quarter loss.

Fuld, 62, the longest serving CEO on Wall Street, also said the firm would examine all other options – including a sale of the company he joined right out of college. Finding a buyer might pre-empt any hostile takeovers now that Lehman’s stock has plunged from $67.73 a year ago to $7.25 Wednesday, giving it a shrunken market capitalization of $7.6 billion.

“If anybody came with an attractive proposition that was compelling for shareholder value, it would be brought to the board, discussed with the board, and evaluated,” Fuld said on a conference call. “We remain committed to examining all strategic alternatives to maximize shareholder value.”

For investors, the strategy Fuld presented seemed long on hope, short on details and raised questions about timing and execution, analysts said. Investors had hoped to see a solid plan in place to offset nearly $6.5 billion of losses during the past two quarters.

The nation’s fourth-largest investment bank plans to sell a 55 percent stake in its investment management division, which includes its prized Neuberger Berman asset management unit. Lehman said it is in advanced talks with several bidders, but refused to give a timeline about when a deal would take place.

Investors were discouraged that no buyer had been named.