Prerecorded sales messages face ban
Washington, D.C. ? After a barrage of consumer complaints, the government is banning phone calls of prerecorded sales messages unless consumers agree to receive the calls.
The Federal Trade Commission also announced that by December all prerecorded calls must provide an opt-out selection to make it easy for consumers to stop getting those calls. Effective Sept. 1, 2009, sellers and telemarketers may place prerecorded calls only to consumers who have provided signed and written agreements to receive them.
The FTC said the rules will not affect informational prerecorded messages, such as messages to notify consumers of appointments and cancellations, because they do not attempt to sell goods or services.
A report by the FTC said there were more than 13,000 consumer comments that objected to the telemarketing industry’s request to gain more flexibility to make recorded sales calls.






