Manhattan Organizers of the annual rodeo at the Riley County Fairgrounds in Manhattan say the chance to sell beer could save the event.
The Riley County Commission on Monday approved a motion to allow the Kaw Valley Rodeo Association to sell beer this year as a one-year trial.
Rodeo organizers say the economy has hurt sponsorships for the rodeo, which runs from July 21-25. Steve French, vice president of the association, says organizers had seriously considered cancelling the rodeo this year because of financial problems.
The beer sales are expected to create more revenue, which rodeo organizers hope will attract more contestants and fans. The Manhattan Mercury reports that vendors will be able to sell beer for only one hour before the rodeo and stop before the last event begins.