Leggo my Eggo! Waffles in short supply
Atlanta ? Dear Kellogg: Leggo my Eggo!
Kellogg Co. says there will be a nationwide shortage of Eggo frozen waffles until next summer because of interruptions in production at two of the four plants that make them.
The company’s Atlanta plant was shut down for an undisclosed period by a September storm that dumped historic amounts of rain in the area. Meanwhile, several production lines at its largest bakery in Rossville, Tenn., are closed indefinitely for repairs, company spokeswoman Kris Charles said in an e-mail.
It will take until the middle of 2010 before shelves around the country are stocked at pre-shutdown levels, Charles said.
Already customers are noticing near-empty Eggo shelves on the freezer aisle.
Charles didn’t know how long the Atlanta plant was shut down but said it’s back at full production now.
The existing stock of Eggos will be distributed nationally based on stores’ sales histories of the waffles, Charles said.
“We are working around the clock to restore Eggo store inventories to normal levels as quickly as possible,” she wrote in the e-mail.