So much for Rover and Fido.

Almost half of American pet owners gave an animal a human-like name, such as Jack or Sophie, according to an Associated Press-Petside.com poll of more than 1,000 pet owners released Tuesday.

Some of the more unusual names: Hollywood and Chichi Mittens, both cats; Vegas the Labrador Retriever; Jibber Jack the dog; the Beagle named Talulublue, and Louis XIV, the Yorkie.

In all, 49 percent of respondents, including 51 percent of dog owners and 50 percent of cat owners, had given at least one of their pets a human-like name.

The most popular? Max got more mentions than other names in the AP Poll, but not enough to give it any broad claim of popularity (less than 2 percent of all mentions). One database of pet names, maintained by Veterinary Pet Insurance, also finds that Max pops up more frequently than any other name.

There has been a move away from classic dog names such as Spot and Lassie, according to VPI spokesman Curtis Steinhoff. There were 13 Fidos in VPI’s database in 2008, placing the name at No. 2,866. Rover was No. 2,534, behind names like Grendel, Ginger Snap and Munchie.

Steinhoff said the trend reflects a stronger bond between people and their pets.