Fashion translation

'Memoirs' movie inspires geisha styles

? It’s certainly not the first time the West has borrowed Eastern styles – the obi belt that was all over the runways a year ago – but a number of the fashion and beauty looks inspired by the new film “Memoirs of a Geisha” are quite literal in their translation.

Banana Republic launched a line of kimono-style, sash-tie tops and dresses. Fresh, a skin-care and cosmetics company, has its own “Geisha” line that touts rice- and sake-based products. Icon, an accessories manufacturer, printed actual film scenes onto purses and cosmetic bags.

It won’t take long for moviegoers to see why U.S. companies are eager to bring the luxe and lush looks to these shores: The outfits that play a major role in “Geisha” are stunning, and the actresses who wear them even more so.

“Geisha” costume designer Colleen Atwood explains that the prints, patterns and colors on the kimonos she used were bigger and bolder than the typical, more subtle Japanese aesthetic, but the 250 hand-finished costumes captured the richness of the garments and the important tradition they represent.

“I’ve noticed a definite presence and interest in Japanese fashion in the West but nothing overt yet – but I think there will be,” Atwood says. “I think the silhouette of the kimono costume will become engraved in people’s minds.”