“Yes. I think we're all influenced by advertisements.”

— Steve Dulek, architect, Leiden, the Netherlands

“Yes. I guess you just equate the better brands with better taste and quality.”

— Nancy Young, teacher, Effingham

“Yes, I think it does. If you're used to the name brand and switch to something you're not accustomed to, it's like trying an entirely new food. I think it's more a matter of consistency than anything.”

— Mitchell White, Southwestern Assemblies of God University student, Waxahachie, Texas

“Oh yeah. I think it's easier to like things when they're easy on the eyes.”

— Kim Callaway, science teacher, New York City