Archive for Friday, February 22, 2013

25 years ago: Videotapes increasing in popularity in U.S. homes

February 22, 2013


From the Lawrence Daily Journal-World for Feb. 22, 1988:

An article in today's edition described the widespread popularity of videotapes and their increasing use in non-entertainment contexts. The writer noted that some students were now sending video recordings of themselves to colleges as supplements to their admission applications, while KU and many other colleges were beginning to send out videotapes to promote their schools. Companies such as Sears were beginning to send out videotapes as a form of advertising, and politicians were using the distribution of tapes to familiarize voters with candidates and their ideas. A related article described the phenomenon of the videocassette library in many American homes, "filled with dozens, or even hundreds, of videotapes," a sight that was unknown as little as a decade earlier. With VCRs in more than half of all U.S. households and the sales of blank and prerecorded tapes expected to exceed $4 billion in 1988, millions of people were building video libraries to use and display "much like record or even book collections."


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