Pink is popular during Breast Cancer Awareness Month, but one group is spreading the word that there's a lot more to it than the color.
The Susan G. Komen on the Go vehicle made a stop Monday morning in front of Kansas University's Kansas Union to inform students about detecting breast cancer and treatment options.
The mobile education center is interactive and features laptops that display informational videos.
"First you meet our founder, Nancy Brinker, who started Susan G. Komen," said Nick Blake, who is touring with the bus. "(The video tells) a little bit more about Komen as a whole, as well as our founding sponsor Val Skinner and how she got involved. Then you can have the option to choose from a couple different programs."
Topics include breast health, fundraising and contributions, and new outreach initiatives. Visitors could also sign a graffiti wall in support of breast cancer awareness.
The tour targets college campuses to alert both female and male students that it is never too early to start thinking about breast cancer and detection.
"A lot of people come through the trailer thinking that breast cancer is only for women - and only for women over 40 - and that's really kind of a taboo thought that we're trying to break down with this particular program, and just let people know that it really affects all of us," Blake said.
KU freshman Saphire Stockman, of Kansas City, Kan., said she comes from a family with a history of cancer. Watching the videos taught her about "the importance of women not having access to the right kind of health care, to prevent (cancer) and then also treating it," she said.
The Komen on the Go vehicle will stop in Oklahoma this week before ending the tour at the University of Texas at Arlington.