Archive for Saturday, February 2, 2008

KU hauls in $1.26 million from game at Arrowhead

February 2, 2008


The Kansas University Athletic Department reaped a windfall from the Kansas-Missouri game played Nov. 24 at Arrowhead Stadium.

According to numbers released by the athletic department late Friday afternoon, ticket sales for the game totaled $3.13 million. That amount - which was split among the Jayhawks, Tigers and Kansas City Chiefs - resulted in KU taking in about $1,264,000. Missouri took in about $1,277,000. The Chiefs earned about $589,000 in addition to money from parking and concessions.

Neither parking nor concessions money was reported to KU.

"We're very happy with it," KU associate athletic director Jim Marchiony said. "We were guaranteed a million dollars and we knew there was a possibility to make more if the crowd was good. We're happy with it and are confident the number next year will be bigger."

The Kansas City Chiefs guaranteed MU and KU each would receive at least $1 million.

Marchiony said KU earned less than MU because KU agreed to subsidize the cost of student tickets, while MU did not. The tickets cost $45, but KU sold student season tickets for less.

The game generated $1.13 million more than was needed to cover the two teams' guarantees. The Chiefs then recouped their expenses from that amount before all three teams began splitting what was left.

KU has said that it takes in about $1 million from a typical marquee home game at Memorial Stadium. The athletic department said the opportunity to be paid for two games against Missouri justified taking the game off campus.

Next year could bring in even more money for the two schools because ticket prices are expected to rise. In addition to more revenue from higher prices, the tickets will not be a part of Kansas' season ticket package and likely will not be a part of the Missouri package either.

"Everyone will be paying full price, but I don't think that price has been set yet," Marchiony said.

The ticket price is set by agreement between the Chiefs, KU and MU.


busymom 10 years, 2 months ago

KU brings in about a mill being at memorial stadium per game, for the game at arrowhead 1.26 mill. That's not really a huge extra amount in the big scheme of things. And quite possibly could've brought that much in at home against KU's biggest rivals in an undefeated season.

LivedinLawrence4Life 10 years, 2 months ago

Nobody has truly explained why KU left Lawrence so late (about 4:30) for the 7 p.m. game at Arrowhead this year. With the distance to Arrowhead and the traffic, the team was late and wasn't able to warm up like usual. Could this explain the slow start in the first half? This would not have happened if the game was in Lawrence and National Champions we could be!

skinny 10 years, 2 months ago

Sounds like we'll be having all the Missouri games at Arrow Head then from now on.


Anything to keep all the traffic out of Lawrence.

Sharon Aikins 10 years, 2 months ago

The good thing about all this is that once the ticket prices get to be $1million per game, the athletic department will only have to sell one season ticket. A shame that KU has to pretend to be an acedemic university to keep the big business of sports alive. At least we gave the students a break this year. Bet we price them out of the market, i.e. game, next year though. After all, KU sports aren't about the students, right?

busymom 10 years, 2 months ago

Just stating the fact that up until MU , KU was in an undefeated season. And oh gosh forgive my grogginess in the mornig Das, yes KU will profit next year. I wasn't looking to the future ;)

jayhawks71 10 years, 2 months ago

My reading of the "KU takes in 1 million for a marquee game at Memorial" comment leads me to conclude that the million is ticket sales before they pay MU. I have no idea what the $$$ deal is for conference opponents. We typically hear about how a (non-conference) school was paid a certain amount to play. That said, I can see why the Arrowhead game would be such an increase, rather than the puny(!) $250k it appears to be.

And of course, hindsight is 20/20. None of you were predicting KU playing for a national championship game on the day this deal was signed. Get over it, I have.

@Dolly - the reason it looks like big corporate greed is because it is coming from the KU Athletic CORPORATION, not the University of Kansas. I believe that they funnel quite a bit of money into KU in the form of athletic scholarships for both revenue and non-revenue sports. Plus, they (KUAC) has to cut Sweet Lew Perkins a hefty check each month.

OnlyTheOne 10 years, 2 months ago

An extra quarter mil in the pockets of the Athletic Dept doesn't in any way make up for the money lost in Lawrence and exposure to KU in general had the game been played in Lawrence. Especially considering they take in about a mil for a MU or KState game here. What has KC estimated the game made for it? And why in the heck are we supposed to be so happy that the Chiefs made almost $600k plus commissions and parking? Figure that in and they made about (if not more) than the teams did! Somebody did something bad to the family pet.

Steve Jacob 10 years, 2 months ago

If KU can make a million EVERY year for playing at Arrowhead, it will probally be there every year.

The Texas-Oklahoma game is off-campus every year and they don't gripe abiut it.

toefungus 10 years, 2 months ago

Is it about the money made or the people that pay? I say as long as people will pay, they should charge as much as they can and play where ever the most money can be made. No one is forcing anyone to pay. This is just a casino operation with live entertainment.

JohnBrown 10 years, 2 months ago

The only difference between the Chiefs and KU is that the Chiefs pay their players while KU's players work for free.

jayhawks71 10 years, 2 months ago

@JB... so the college student who works at Wal Mart to pay for food, shelter, and tution (the same that a college football player gets) must be working for free as well. Wal Mart makes a heck of a lot more money than the KUAC or the NCAA. College football players know the deal going into it. If they don't like it, don't take the deal, the same way NFL players would say no thanks to a deal that paid them too little. KU's players don't play for free. College football players get prestige and notoriety (read: they are seen as cool by many), which is what 18-22 year olds still thrive on... being popular. Football players that CHOOSE TO learn, get an education, which will be quite valuable to them once they leave and do not get to play football for pay - some will get to play for pay- think of college football as a paid internship for those that move on. I don't feel one bit sorry for them. They get perks above and beyond what the student working to pay for tuition, shelter, and food receives.

@Dolly - why would the state (i.e., KU) need a tax shelter from itself? As a separate entity, and a corporation, it seems that they have just done the opposite. I bet the corporation is responsible for corporate taxes, just like any other corporation.

Richard Heckler 10 years, 2 months ago

The chancellor is running the show so perhaps that's where the criticism should be directed although I see no harm in sending Lew back to Connecticut.

How much Lawrence lost = how many games played away thus far.

All government bodies including the school district want more from us as we speak. Bring all the home games back to Lawrence!

Sean Livingstone 10 years, 2 months ago

KU, like the rest of the other Universities, is about profit and losses. Educating the next generation to make profits is the job of KU. What's the point of educating our next generation and not telling them that their main focus is making money? At least sufficient to pull through their lives? Big name Universities, which tend to cost more than KU, are all profit generating organizations, that earn billions of dollars through research. Ask any of the top Big 12 Universities, how much they care about their undergraduates, you will be surprised to realize that here at KU, we care a lot about our undergraduates. And we're shouting about 1 million dollars?

local_support 10 years, 2 months ago

"Fire Lew Now! Get that poo-head away from the controls !!!"

And I've got two reasons to keep him:

  1. We just had the most successful football season in school history cumulating in an Orange Bowl victory. (Which I doubt we would've even participated in had Lew not been at the controls)

  2. Our basketball team is riding high at 21-1 with the potential to make a deep run come March.

That's enough for me.

AlligatorMama 10 years, 2 months ago

I totally agree with local_support - give the school some credit! Geesh, yeah maybe not a national championship but you know what, we won the Orange Bowl and went 12-1, compared to all other previous years that I can think we should be celebrating, not complaining. What a great accomplishment. Now if we had played the game at Missouri you all would be complaining that it wasn't at a neutral site. It's a big rivalry and a big tradition. Good for the school to bring in that extra money. It's more money that can go for new equipment, repairs and renovations to Allen Fieldhouse and Memorial Stadium. KU is very focused on education but also on athletics, we're a well known athletic school! GO KU!

misseve 10 years, 2 months ago

Too bad the employees who make sure the students are fed and their housing is maintained will NEVER see a dime of that money...

It sure must be a burden for the University to compensate the employees who work for peanuts.

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