Green Bay, Wis. ? Brett Favre’s reinstatement to the NFL was held up again Friday as the three-time MVP mulled getting paid not to play through a marketing deal with the Green Bay Packers that could resolve the standoff over his retirement.

The potential agreement, worth a reported $20 million over 10 years, might end Favre’s bid to return just months after retiring. It also would likely keep him from reporting to Packers training camp and a team that is not planning to start him at quarterback for the first time since 1992.

After talking to Packers president and CEO Mark Murphy about the marketing deal Wednesday, Favre confirmed he was considering it to ESPN on Thursday.

Packers coach Mike McCarthy made it clear Friday that, from the team’s perspective, the agreement would be more than a buyout to make an awkward situation go away. In fact, it’s been in the works for months. He first heard about it at Favre’s retirement news conference in March.

“I know Mark Murphy talked to me about it in the past, how important it was for Brett to continue to be part of the organization after he was done playing,” McCarthy said after practice Friday morning. “And frankly, it’s good for Brett. Brett needs to stay a part of football, Obviously, he’s a part of the Green Bay Packers.”

Meanwhile, NFL commissioner Roger Goodell sat on Favre’s reinstatement letter for the fourth straight day, giving the two sides more time to resolve the situation.

“The commissioner will take no action today on Brett Favre’s reinstatement request. Discussions are continuing between the Packers and Brett,” league officials said in a statement issued by NFL spokesman Greg Aiello.