Archive for Wednesday, November 1, 2006

Sebelius spent $3.8 million on broadcast ads

November 1, 2006


— Democratic Gov. Kathleen Sebelius spent almost $3.8 million on television and radio ads in the past three months, nearly nine times as much as Republican challenger Jim Barnett.

The spending allowed Sebelius to air 10 television spots portraying herself as a strong leader. She entered the final week of her re-election campaign with a commanding TV and radio presence.

Her campaign began airing two new commercials statewide Tuesday, bringing the total to 10 for the campaign.

A 60-second spot - her longest of the campaign - has soothing music and images of Kansans with text saying, among other things, "Living up to her promise to help move Kansas forward."

The other, 30-second spot, features many of the same images, with a narrator saying, "You can see it, all around you. Kansas is moving forward."

"It demonstrates the power of television in modern American politics, especially in statewide races," said Bob Beatty, a Washburn University political scientist. "You have to reach those people who are not connected to public affairs but who are still going to vote. Despite the Internet and everything else, that's still television."

Sebelius was able to outstrip Barnett in broadcast advertising because she raised a record $5.18 million for her campaign, starting in 2005, compared with less than $1.19 million for Barnett. Her first TV ads began airing before the Aug. 1 primary.

Barnett spent $434,000 on radio and TV advertising from July 21 through Oct. 26, the period covered by the last campaign finance report filed with the secretary of state's office.

Barnett, a senator from Emporia, has chided Sebelius repeatedly for using "slick" TV commercials to get her message across, suggesting she's exaggerating the strength of the state's economic recovery since the Sept. 11, 2001, terror attacks.

Using federal statistics, he contends the state is lagging too far behind its neighbors and the rest of the nation.

Barnett spokesman Rodger Woods said Sebelius must "convince Kansans that the reality is different from what they're seeing in their checkbooks and pay stubs."

"The fundraising and the television commercials don't come as a surprise," Woods said. "Her lack of leadership - she has to make that up with television."

Sebelius' last campaign finance report says she paid a production company about $74,000 and the remaining $3.7 million buying air time.

"It takes a lot of money to reach out with the governor's message," said Sebelius spokeswoman Nicole Corcoran. "The themes in our ads have been pretty consistent, talking about economy, job growth, leadership on schools, respect for our military and the governor's efforts to move Kansas forward."

Independent polling showed Sebelius with a comfortable lead and she has picked up most newspapers' endorsements. The Garden City Telegram joined the list Monday, saying she offered "reasonable strategies" for dealing with issues.

"Kansas needs a leader who will put the interest of all the state's residents above partisan politics," its editorial said. "Sebelius is such a leader."

Besides enjoying a huge advantage in fundraising, Sebelius also received help from the state Democratic Party and committees associated with it.

The party donated nearly $60,000 worth of staffing services, and two committees contributed nearly $36,000 worth of research.


BigDog 11 years, 6 months ago

WOW $3.8 million ...... and we have people out there going to school hungry.

bearded_gnome 11 years, 6 months ago

doesn't change her special privileges for illegals: i.d.'s/drivers licenses; in state tuition. she has a lot of nerve to run [lying] commercials claiming she's against illegal immigration!

Godot 11 years, 6 months ago

Just heard Jim Barnett intereview on KMBZ radio, and it totally changed my opinion of him.

He stands for reducing taxes in order to staunch the flow of businesses from Kansas and attract new ones, eliminating the estate tax which is causing businesses to do their estate planning by leaving Kansas, freezing property valuations for seniors; he is against late term abortion, is suspicious of the possible pro-cloning motive behind embryonic stem cell research in light of the success of adult stem cell treatment, making it illegal for businesses to hire undocumented immigrants, no driver licencses for undocumented immigrants, recognizes the time bomb that is built into the school finance bill that was passed last year, and wants to change the way judges are selected in Kansas so that the legislature approves the governor's appointment, thus bringing some accountability to the process.

He speaks softly, but very intelligently, is extremely direct and does not engage in spin. He is probably too honest to be a successful politician, but it is refreshing to hear him speak that way.

He gets my vote.

Porter 11 years, 6 months ago

Whether you agree with her policies or not, you have to admit that the Governor's campaign was about the positives of her administration.

Who else ran a high-profile campaign with no mud-slinging?

Every poster that has complained about mud-slinging, partisan campaign tactics should really examine the governor's race.

Godot 11 years, 6 months ago

Too bad, agnostick, when you consider the relative unimportance of a lieutenent governor. Sorry you wasted your vote.

Godot 11 years, 6 months ago

The Stowers are pumping $28million into the their campaign in Missouri to see that the Missouri stem cell research bill that makes cloning legal is passed.

MyName 11 years, 6 months ago

I'd already made up my mind, so I hadn't looked to closely at Barnett, but now that you've talked about him Godot, I can see I already made the right decision.

Barnett wants to lower taxes even though we're having trouble balancing the budget and are not even fully funding our schools. On top of that, he wants to freeze property valuations for seniors even though they are going to be the largest demographic group in Kansas very soon. Old people own most of the property in this state, but Barnett wants young people (like me) to have the heaviest tax burden. Not only is that unfair, but it's going to drive all of the young people out of this state, which will hurt the economy. Stupid policy.

And Barnett wants to change the way judges are selected so that it's more partisan and less democratic! The way it works right now is as non-partisan as you can get. A non-partisan commission picks the candidates and the governor chooses one. Then the people actually get to vote to decide whether to retain that person. If the legislature gets involved we'll have back room deals and partisan bickering like they do at the Federal level. I don't think we need that in Kansas.

Godot 11 years, 6 months ago

That is what some of us are worried about when it comes to embryonic stem cell research and cloning: it is it is about making money, first, and savings lives, second. And not at all about choosing to do no harm when harm is a possible outcome.

Even you proponents admit that nothing will stand in the way of stem cell research; you just want to make sure Big University Research gets its share.

Let us make it very clear that it is about profit, funding for universities, and university types who are pinning their futures on heading up companies that will be born from their tax payer funded research.

So you are afraid that foreign countries will beat you to the stem cell golden ring? If you cannot beat 'em, go join 'em.

Porter 11 years, 6 months ago

HGA wins funniest post of the day award:

"For all we know, stem cell research might lead to a cure for Oxycontin addiction............."

Did you read Timothy Noah's article "Rush Limbaugh Fakes Stupidity"? Hilarious!

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