Archive for Tuesday, December 12, 2006

XM launches Hanukkah Radio

December 12, 2006

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— Every year, the relentless refrains of "Santa Baby" and "Silver Bells" and other saccharine Christmas lyrics seem to fill every radio frequency, not to mention the airwaves in stores and restaurants and offices. By the time Christmas is over, Terri Lynn says she feels saturated.

This year, the 50-year-old Jewish woman from Fort Lauderdale has an escape: She can tune her XM Satellite Radio to XM108 for Radio Hanukkah.

Though the potential audience is likely rather small, XM's Hanukkah-themed station is being touted as the first radio station of its kind and one celebrated by the satellite network's Jewish clientele.

"It's 24 hours of Hanukkah! I'll be dancing the horah," said Lynn, a publicist whose clients include the Salvation Army, the Jewish Federation of Broward County and Habitat for Humanity. "This could be refreshing. Who knows? Maybe non-Jews will start loving these songs too."

XM108 will run throughout the Festival of Lights, beginning Friday, not only with Hanukkah songs including "I Have a Little Dreidel," but also candlelight blessings and Jewish-themed specials with celebrities ranging from comedian Al Franken to sex therapist Dr. Ruth Westheimer to the rock band Barenaked Ladies.

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