McDonald’s is getting into the gifts cards business.

The pervasive fast-food powerhouse today launches its “Arch Cards,” reloadable convenience cards sold in denominations of $5, $10, $25 and $50. Customers can pay the same amounts to reload the cards.

But traditionalists needn’t worry: The familiar McDonald’s Gift Certificates remain on the market, in $1 increments sold in $5 books.

The cards, and certificates, are available from area McDonald’s.