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Archive for Tuesday, August 23, 2005

Google steps up with new ‘Sidebar’

August 23, 2005

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Reinforcing its intent to expand beyond the Internet search that made it a household name, Google Inc. is launching software that pulls news stories, photographs, weather updates, stock quotes and other features onto a user's computer without opening a Web browser.

The new application, Sidebar, highlights Google's efforts to become a ubiquitous gateway for online information. It also puts Google more squarely into competition with Microsoft Corp., which is trying to integrate similar features into the next version of its flagship Windows operating system, and with Yahoo Inc., the Internet's most popular portal.

Sidebar is "not an operating system, it's not a browser," said Greg Sterling, an analyst with Kelsey Group. "But it has elements of both in a certain way."

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