Woodling: K.C. idea polarizes city, KU

A quarter of a century after Bob Marcum first made the suggestion, Kansas University will play a football game at Arrowhead Stadium in Kansas City, Mo.

“I think it’s great. I really do,” Marcum told me Wednesday when he heard the Jayhawks would play Oklahoma in October at the home of the Chiefs. “I’m glad they’re doing it.”

Marcum, now athletic director at Marshall University, was KU’s AD in 1980. That year he concocted a football schedule for 1981 that for the first time in school history would contain seven home games. Therefore, since the Lawrence community and city businesses would have their customary six home games in ’81, Marcum threw up a trial balloon about playing that seventh game at Arrowhead against Missouri.

That balloon did not fall gently to earth. It crashed. The flak was intense.

College football belongs on campus, traditionalists trumpeted, and many others agreed. Then when Missouri refused to play its home game against Kansas in Arrowhead the following year, the notion died for another decade or so.

“We thought Arrowhead would be a great place,” Marcum said, “but it just didn’t get done.”

In 1992, KU athletic director Bob Frederick reported that Chiefs’ officials had approached him and Mizzou AD Dan Devine about playing their annual Border War at Arrowhead.

“They make a good case,” Frederick told members of the KU Athletic Corp. board that year. “Their point is it could take the proportion of an Oklahoma-Texas game, or an Auburn-Alabama game.”

Frederick also noted the negatives.

“It takes the game away from the university campus and away from the students,” he said. “It also has an enormous (financial) impact on the local community.”

Again, a KU-MU game at Arrowhead crashed in flames.

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<p>Until Lew Perkins became the Jayhawks’ AD in 2003, it was more or less an unwritten policy that KU’s scheduled home football games always would be played in Lawrence.</p>
<p>Perkins, as everyone knows by now, is a hard-line, no-favors businessman who surely has hammered out a deal with the Chiefs that will ensure a bundle of loot for Kansas University athletics. Moving the game to Arrowhead also enhances the possibility of ABC tapping the game for its prime 2:30 p.m. slot — a lucrative niche Kansas seldom has filled. The Jayhawks haven’t been on ABC since 2000.</p>
<p>Still, I have to think Oklahoma comes out best in this deal.</p>
<p>For one thing, the Sooners will receive a piece of the Arrowhead dollar pie whereas if the Sooners played in Lawrence, OU would receive nothing. That’s policy. Big 12 schools keep all the money they make from home football games, and collect nothing — not even a small guarantee — when they play on the road. Is that policy fair? Of course not. It’s a classic example of the rich getting richer.</p>
<p>Another pro-Oklahoma factor is the neutral site. That’s a competitive advantage for the Sooners. Moreover, by playing at Arrowhead, a potential game that would perhaps be trivialized by the Sooners potentially will be approached with greater focus.</p>
<p>Then again, the KU hierarchy may have taken a pragmatic approach, figuring the Jayhawks didn’t have a chance to defeat the Sooners anyway, so why not at least maximize revenue out of a lost cause?</p>
<p>As always, the goal of Kansas football is to have a winning season and earn a bowl berth. Anything beyond that is a bonus. To reach minimum expectations, the Jayhawks must win six games.</p>
<p>Can Kansas win six next year? From all indications, the Jayhawks will be halfway there after their first three games against an assortment of hyphen and compass-point schools yet to be named.</p>
<p>Then they’ll have to win three of their eight conference games — no gimme when you don’t have Baylor on your dance card, you struggle mightily on the road and your three real home games are against Missouri, Nebraska and Iowa State.</p>
<p>If you study the ’05 schedule, you’ll also notice the Jayhawks will go six weeks (Sept. 17 to Oct. 29) without a game at Memorial Stadium. Out of sight, out of mind? Maybe. But not out of money.</p>
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