The campaign bumper sticker: The conventional wisdom had always been that for a candidate to get his or her message across, they needed to be able to refine it to a single phrase.
A Chicken in Every Pot.
Tippecanoe and Tyler, Too.
These days, the same rule holds, although with a bit of a twist. Instead of focusing on your own message, you try to reduce your opponent to a single phrase.
Here are some of the bumper stickers being seen so far this election season:
Against John Kerry
I'm Not Fonda Kerry in 2004.
Keep America from Committing Hari Kerry.
Bush: Let's Roll. Kerry: Let's Roll Over.
Keep America Safe for Terrorists: Kerry 2004.
Stop Hanoi John Kerry.
Kerry Flip Flops: Two Lefts Don't Make 'em Right.
John Kerry: Betraying America Since 1971.
Better Bushed Than Kerried.
Saying Whatever It Takes To Get Your Vote: Kerry 2004.
John Kerry for President of France.
Terrorists Want You To Vote for John Kerry.
A Younger More Liberal Ted Kennedy: Kerry 2004.
John Kerry? No Thanks I Already Have a Wafflemaker.
I Actually Did Vote for John Kerry Before I Voted Against Him.
It Takes a Kerry To Burn a Village.
John Kerry-Heinz: American Gigolo.
John Kerry for Secretary General.
Kerry: For and Against Everything.
Kerry is Bi-Issue -- His Vote Swings Both Ways.
Against George Bush
Let's Leave One Child Behind -- George W. Bush.
George W. Bush -- Upper-Class Twit.
Kick Out That Son of a Bush.
Like Father, Like Son: One and Done.
Boot the Puppet King.
Bush: Pasteurized Process Cheese Dude.
Election 2004: The End of an Error.
Bush: Always Wrong, Never in Doubt.
Fight Mad Cowboy Disease.
What Bush Really Means: No Rich Child Left Behind.
Bush Is So Crooked I'm Beginning To Miss Nixon.
Geordge W. Bush: The Educashun Prezident.
Bush/Cheney: Four More Wars.
Bush/Cheney: In Your Guts You Know They're Nuts.
Bush/Cheney: Deja-Voodoo All Over Again.
Don't Think: Vote Bush.
George W. Bush: A Brainwave Away from the Presidency.
George W. Bush: It Takes a Village Idiot.