Candidates could buy Super Bowl ads

? Super Bowl vs. Super Tuesday.

How can Hillary vs. Barack or John vs. Mitt vs. Rudy vs. Mike get any attention when the national spotlight is on Tom vs. Eli?

How about a presidential “vote for me” ad during the Feb. 3 Super Bowl? The notion of such a high-impact political commercial just before two dozen states vote has crossed some media advisers’ minds. But chances seem pretty slim.

A 30-second ad during the Super Bowl is going for as much as $3 million. In an age of ultra-targeted media strategies, there are other ways for a political campaign to spend $3 million than on a commercial that would compete with some of the best spots Madison Avenue can produce.

Super Bowl aside, the number of states in play Feb. 5 and the unsettled state of the race two weeks in advance pose a political advertising challenge unseen before.

“It’s a long way to go in a very short time,” said political ad analyst Evan Tracey. “It feels like bold move time.”

Still, Tracey puts the odds against a national Super Bowl political ad at 5-1.