Heard on the Hill: Incoming KU business dean joins Twitter; Jayhawk fan yells at VCU game so loud, the cops show up; new KU vice chancellor hopes to bring about new communication strategy

Your daily dose of news, notes and links from around Kansas University.

• KU’s incoming dean of its School of Business is on Twitter. You can catch her @NeeliBendapudi.

As I told her, I think that makes her the first KU dean to have an active Twitter account. (But I was wrong — see update below.)

Bendapudi most recently has been serving as a professor of marketing at Ohio State University.

Here’s a link to a TEDx talk she did on consumer choices.

Bendapudi begins her job Aug. 1.

UPDATE: I forgot KU’s dean of journalism, Ann Brill, who has maintained a Twitter account for some time now. So Bendapudi will have to settle for at least the second dean — although there could well be others who are hiding in the Twitterverse.

• Here’s a funny story I spotted in the KU Alumni Association’s Kansas Alumni magazine.

It involves Kate Mather, who recently graduated from the University of Southern California. She is a native Lawrencian and a die-hard Jayhawk basketball fan.

Apparently, while watching the KU-VCU game, she became distraught with the Jayhawks’ poor shooting and repeatedly yelled “No! Don’t shoot!”

Her neighbors, “who were clueless about the big game and feared the worst as they heard Mather’s blood-curdling pleas,” as the magazine said, called the cops.

They apparently didn’t believe that she was yelling at the game and ran into her apartment in search of a gunman. By the time they were done, VCU had won.

I’m glad I don’t watch basketball games in Los Angeles…

• I talked with Tim Caboni, KU’s freshly minted vice chancellor for public affairs, on Monday for a story that will run later.

But here’s a preview — one of the things he said he’d like to be able to do is to generate themes for how KU tells its story.

He hopes to develop a new strategy on how KU issues news releases, puts out other information through its various social media outlets and even how the university schedules the chancellor’s appearances and speeches.

He said he hopes the university can set its own agenda rather than just being responsive to questions from the public (though he hopes to continue doing that, too).

It will be interesting (at least from my perspective) to watch to see how the communication coming from KU changes. Watch for the bigger story on Caboni in a couple of months in the Journal-World’s KU Edition.

• Keep the good tips for Heard on the Hill coming. Send them my way at ahyland@ljworld.com.