Teen magazine hopes to steer out of the growing logjam of teen monthlies by introducing a format that will focus almost exclusively on style and list price, store and e-tailer alongside every featured product.
The format will debut in the August issue, just as a seventh big name an Elle spin-off, Elle Girl joins the competition for teen girl readers.
A sample cover of the new Teen, part of Emap USA, shows singer Christina Aguilera ("Score Christina Aguilera's favorite products"). A spread on gingham fashion notes, alongside a sleeveless top from Tommy Jeans, that it costs $45 and is available from Tommy.com and Bloomingdale's.
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