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Archive for Thursday, July 12, 2001

Sunflower Cablevision wins awards

July 12, 2001

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Lawrence's Sunflower Cablevision won several honors July 11 during the judging of 18th Annual MIDI Awards, given by the Mid-America Cable Telecommunications Assn.

Sunflower swept all three awards in the Community Programming Single Program category for systems with 10,000 to 50,000 subscribers: First place, "Jayni's Kitchen"; second place, "Fusion"; and third place, "Lawrence is Growing Town Hall Forum."

Sunflower also won all three awards in the Community Programming Series category for systems with 15,000 to 200,000 subscribers: First place, "6News"; Second place, "6Sports"; and third place, "River City Weekly."

In the Advertising category for systems with 25,000 to 50,000 subscribers, Sunflower won first place for a "First Love" ad for Mass. St. Music, and second place for a "Sunday" ad for the Lawrence Journal-World.

In the Marketing and Promotions category for systems with 10,000 to 50,000 subscribers, Sunflower won first place.

The contest drew 101 entries from cable systems in Kansas, Missouri, Iowa and Nebraska. The entries came from systems ranging in size from 2,628 subscribers to 314,000 subscribers. Sunflower has about 32,000 subscribers.

"In series, we competed against 180,000 sub systems and beat them out. In some areas, we competed with the larger systems and held our own," said Dave Severance, 6Productions engineer.

"In general, for Sunflower Cablevision, it shows our outstanding production capabilities and the ability of Sunflower to provide quality programming to our cable subscribers," Severance said.

The judging took place July 11 at the National Cable Cooperative in Lenexa. Awards will be presented during the association's annual meeting Sept. 19 at the Hyatt Regency in Kansas City, Mo.

Sunflower is a division of The World Company, which also owns World Online and the Journal-World.

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