Archive for Monday, February 8, 1993


February 8, 1993


Dale Willey, president of Dale Willey Pontiac-Cadillac-GMC Truck Inc., is a recipient of the 1993 Time Magazine Quality Dealer Award.

The award recognizes franchised new car dealers for exceptional performance in their dealerships and distinguished community service. Winners are selected by a panel of faculty members from the University of Michigan Graduate School of Business Administration.

Willey was one of 67 dealers nationwide to be nominated for the award, which the magazine has co-sponsored annually since 1970 with the National Automobile Dealers Assn.

Winners were announced Saturday at the NADA's convention in New Orleans.

Willey began his automotive career as a youngster working at his father's new and used car dealerships in Lee's Summit, Mo. He joined the business full time in 1957 until it was sold in 1965. Willey then sold cars at other dealerships until 1970 when he bought his own dealership in Lawrence.

Willey was nominated for the Time award by the Kansas Motor Car Dealers Assn., of which he has been a member for 22 years. During that time, Willey has served as the organization's president, vice president and treasurer.

He also has been president of the Lawrence New Car Dealers Assn.

In 1984, Willey's dealership received Pontiac Motor Division's highest customer service rating in the Midwest region. For six consecutive years, the business also received Pontiac's Five-Star Service Excellence Award.

Willey is a member of the Lawrence Chamber of Commerce and the Lawrence Cosmopolitan Club. For several years, Willey also was a director of the O'Connell Youth Ranch of Douglas County.

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